The Chevrolet Camaro muscle vehicle will be discontinued by General Motors at the end of the 2024 model year as the company transitions to an all-electric portfolio by 2035.
The last sixth-generation Camaros will roll off the production line at the Lansing Grand River Assembly Plant in January of next year, according to GM’s announcement on Wednesday.
Vice President of Global Chevy Scott Bell stated that “this is not the end of Camaro’s narrative” but did not specify what will replace the muscle vehicle.
Why will the Camaro no longer be produced?
The sixth-generation Camaro will have had a successful nine-year lifecycle by the end of model year 2024, according to Chevrolet spokesman Trevor Thompkins, and “Chevrolet made the decision now as part of continuously evaluating our portfolio offerings for progress towards our EV future and sales demand.”
In late 2016, GM began producing the new model Camaro. A modest portion of Chevrolet’s overall sales come from its sales. Like the Corvette, it acted more as a halo vehicle to highlight the brand and attract new customers throughout the line. Sales of the Camaro increased 12.5% in 2022 over the previous year. Over the entire year, GM sold 24,652 Camaros. But in recent years, the market for American-built performance automobiles has been in decline.
How Chevrolet will commemorate the final Camaro
GM will offer a collector’s edition package on certain 2024 Camaro models, including the top-of-the-line ZL1, to commemorate the Camaro’s end of production. According to a press release from GM, the Collector’s Edition will “pay respect to Camaro, resurrecting ties that trace back to the development of the first generation Camaro in the 1960s.”
When orders for the 2024 Camaro line and Collector’s Edition package open this summer, GM stated it will release further details.
